Talkspace

SENIOR PRODUCT DESIGNER, MEMBERSHIP

Talkspace offers B2C and B2B online health services for individuals and couples. Licensed clinicians provide therapy and psychiatry services for members starting at $69/month. Clients are paired with therapists based on intake evaluation and can communicate via video, audio, and text. Therapies include CBT and evidence-based options. Talkspace has over 1.5 million members and therapists in all 50 states.

During my tenure at Talkspace, I served as the lead designer of the Member Experience pod and spearheaded several significant initiatives

↳ MAJOR COMPANY INITIATIVES

Increase session utilization
With small enhancements to session management (better cancellation policies, email nudges, push notifications and texts, contextual nudges for modalities, and flows for making an appointment if your provider doesn’t have an up to date calendar) session utilization should increase
Recurring sessions
Enable providers to invite members to recurring live sessions
Matching based on availability
Allow members who want live sessions to be matched with a provider based on availability
Improved insurance sign-up
Provide covered members with the information they need to convert, and clearer options when we can’t verify their insurance
Simplified reactivation
Make it easier for inactive covered members to reactivate and switch providers

↳ MAJOR DEPARTMENT INITIATIVES

Design crit & reviews
A design review allows designers to share designs and get feedback, while a design critique delves into details and provides guidance and critical feedback. I created documents to educate the team on implementing these processes and fostered an environment for constructive critique.
Talkspace design system & rebrand
Co-created Figma design system for company rebrand and product overhaul. Organized progress tracking document. Conducted product audits and switched icons to FontAwesome.
File organization & clean-up
Converted Sketch to Figma files, organized live, archived, and in progress work, and connected live work to design system.

↳ CASE STUDIES

↳ CREDITS

Company: Talkspace, 2022-2023

Role: Senior Product Designer

Tools: Figma, Figjam, Illustrator, JIRA, Mixpanel, Looker, Google Analytics, Usertesting.com, Chatgpt

Credits: Sam Berg (Head of UX), Serge Derby (product manager), Michael Bily (product manager), Patrick Delaney (senior product designer), Josh Thurley (lead product designer), Mladen (staff product designer), Varun Margusen (user researcher), Mofe Barrow (user researcher), Heidi Austin (user researcher) Bradley Darling (data analyst), Jay Syz (data analyst), Nirav Patel (engineering manager)

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Contact

Phone: +1 929 293 7758
Email: sarahhayleyarmstrong@gmail.com

© Sarah Armstrong 2024

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