2020-present  ·   Company - Tempest   ·   In-house design  ·   Role - Project Lead

Excessive drinking is a growing societal challenge, with only 2% of the 51 million US problem drinkers treated. Existing options are high-cost, focused on end-stage addiction. Traditional 12-step programs are typically limited in that they are spirituality-oriented paths and community solutions originally designed for a single segment of the population.

Tempest is an evidence-based, online recovery program that helps you change your relationship with alcohol by holistically addressing the root causes of addiction. It’s clinically-validated, trauma-informed, and personalized to individual user needs. Tempest is built for consumers largely ignored by the recovery landscape (women, POC, LGBTQIA+, and those with less-severe drinking problems).

At Tempest, I took us through initial site launch, conversion to a subscription model, creation of a CMS tool, multiple brand redesigns, the creation, maintenance, and evolution of our design system, multiple versions of iterations on our initial product, a mobile beta test, and the (soon to be) launch of our mobile app.

Tools used: Figma, Photoshop, Sketch, Illustrator, JIRA, Shortcut, GA4, Mode, Dovetail, Typeform

Credits: Ruth No (Design Manager), Austin Klemmer (Director of Design), Katelynn Fedele (Senior Product Manager), Lotti Morrison (Head of Product), Kevin Shaw (User Researcher), Sarah Lidgus (User Researcher), Shelby Hopkins (Senior Product Manager), Akshat Thanawala (Head of Product), Kaitlin Abramson, Daniel Sgranfetto, Josh Coulter (Head of Engineering), David Snell, Dan Cota, Elena Cristea, Sandeep Vijayakumar, Loc Huynh (Data Analyst), Jordana Kava (Product Manager), Emily Pope (Head of Marketing)

Achievements: Employee of the Month Feb 2022